Large scale food production
Grow your own fish and vegetables – GROW YOUR CITY!
The global population is estimated to reach close to 10 billion by the year 2050 (source: The Guardian July 2015) The world is urbanizing in a speed we have never seen before: 12 new New York cities are being built per year (source: http://newclimateeconomy.report/).
The demand for healthy food and sustainable ways of production around the globe is enormous. Markets and people are demanding smart solutions for food production, especially in smart cities.
UrbanFeed delivers smart integrated units for large scale, year round sustainable production of fish and greens – with minimum use of energy, minimum waste and close to zero CO2 emissions.
THE URBANFEED TEAM
Rita Westvik has a broad background from
- media: NRK, TV3, radiOrakel
- politics: Political adviser in The Ministry of Health and Social Affairs and in The Ministry of Foreign Affairs/Trade and Shipping (Gro Harlem Brundtland’s Gvmnt 1992-1996) and
- R&D: Senior adviser in SINTEF Technology and Society from 2001-2010 in the fields of knowledge management, innovation and foresight.
Westvik finished the Master program “Scenarios, foresight and strategy” at The Norwegian School of Management in 2008. She also holds a bachelor degree in social work/community work.
She was founder of Futurama AS 2000 and of UrbanFeed AS - together with AquaOptima - in 2015.
Westvik was President of The Polytechnic Society in Oslo 2005-2007.
She has designed and hosted several conferences in the field of innovation and societal implications of accelerating technologies. She is dedicated to understanding change processes, social competence, cross disciplinary dialogue, innovation in public and private sector, knowledge management, CSR, North-South cooperation with emphasis on sustainable food/energy production and futures studies.
At present she works with AquaOptima, Acando, Energime and Socolof (New York), COWI, PODnet, Grønt Skifte/BBBLS, Royal Green Gas (Cairo), S.K. Das (Mumbay/Calcutta) and others, focusing on the emerging bioeconomy and smart cities and communities.
Knut Bårdsen is Chairman of the Board in UrbanFeed AS.
Knut is a top management consultant veteran with more than 30 years experience from executive level consulting and operative positions in large companies and the public sector in Norway and internationally.
Knut has his consulting history from Nordic Change, KPMG, Rokade, Indevo and Bain & Company with positions as founder, leader and top management advisor. Knut is a founding partner of Nordic Change and a co-founding partner of Rokade.
He has a professional profile as a specialist and implementer of empowered strategic change and change management of complex transformations in larger enterprises, with comprehensive experience from strategy, mergers and acquisitions, post merger integrations and turn-around projects.
Knut holds an MBA with honour from University of Wisconsin-Madison (Fulbright Fellowship), a MS (sivilingeniør) in electrical engineering and computer science from the Norwegian University of Science and Technology (NTNU), and has officer training from the Norwegian Army.
Anne-Kristin Stoknes (left) is member of the board in UrbanFeed.
She has broad experience in the oil and gass industry in Norway and Internationally. She also has six years experience in the waste management sector, including working for the Norwegian Environment Agency with recycling of waste, development of the Norwegian waste politics and waste incineration plants. The experience also covers concept development of a biogas and bio fertilizer processing plant. She holds as Master in Chemistry from the Norwegian University of Science and Technology.
Margrethe Valler is COO + Project Developer in UrbanFeed.
She is highly engaged in sustainability and has a broad experience as CEO and owner of the real estate company Rollsconsult AS. Margrethe holds a Master degree in Entrepreneurship and Innovation from the Norwegian University og Life Sciences. Her thesis is based on a Social Impact Assessment for a social enterprise aquaculture city in Papua New Guinea. She has also served as an active local politician in Oslo for the Green Party, MDG.
Helge Christie is strategy coach and food expert in UrbanFeed. His focus is UN’s Sustainable Development Goals/1.5 degrees goal by 2030.
Helge has 36 years experience as a farmer. At the same time he has inspired and lead groups and teams within food and agriculture. He is co-initiator to Rørosmeieriet, Røroskjøtt and Food Region Røros – and author of 16 books on this theme.
Helge has been elected board leader of Økologisk Norge, deputy board member of Norges Bondelag. For 10 years he followed global summits in UN, FAO, CBD, GATT, WTO, OECD, APEC as a journalist.
He has university background within biology, sociology, food culture and history. He is certified GallupClifton Strengths Coach, group and team Meta-Coach, 4MAT consultant and taking education as Neurocoach.
Haakon Hattevig is Head of Communication and Marketing in UrbanFeed.
Editor, journalist, politician, local historian and city-guide:
Haakon has many years experience as a journalist, TV-producer and writer.
He has served as a Member of Moss City Council (The Conservative Party of Norway; Høyre) from 2015. He is currently Editor-in-Chief of BYAVISA, a newspaper in Moss, Norway.
INTRODUCTION of OptiFeed, developed by Acando 2018, by IIOT-officer Rune Larsen and team:
The OptiFeed is a specially designed and developed cloud-based proprietary sensor and control system, which monitors and analyses all the systems in an UrbanFeed system.
The OptiFeed integrates and uses data from the UrbanFeed sensors and/or data-systems. Conventional NFT and Fish Farming systems are in constant flow and operate 24/7, while UrbanFeed`s is responsive to the actual the environment around the plants in Real Time using state of the art machine learning and artificial Intelligence. Rather than a fixed time and volume, the environment around the plant is monitored by a proprietary sensor and irrigation is based on the plant’s size, growth, metabolism and real time requirements.
The Optifeed is also responsible for monitoring and controlling CO2, pH, Humidity, Temperature and more. It allows for optimal growing conditions over time to be systematically reverse engineered and then programmed for more granular control than ever before possible.
COWI is a leading consultant group within engineering, economics and environmental science. COWI is UrbanFeed’s projecting partner.
With offices across the world COWI’s 6,600 employees are at given point working on more than 12,000 projects. They help us to grow our potential through complex challenges and join us in shaping a more coherent and sustainable futures.
Our Norwegian COWI-partners are Ståle Werner Nielsen and Øyvind Aaleskjær.